• GrowthClick Marketing

Here's Why Your Small Business Needs SEO in 2020

In today’s day and age, the importance of SEO couldn’t be more relevant for small businesses. Social media accounts that fail to implement proper digital marketing practices are bound to lack justice. Marketing efforts, blog writing, and even a universal platform such as Instagram all thrive on search engine optimization. The success of SEO doesn’t necessarily lie within your use or hashtags or keywords. Rather…SEO remains a flexible tool that can increase your content’s rankings, performance, and overall reach—if used properly.

What makes the state of SEO even more relevant is its state of constant evolution. In 2019 Forbes suggested that ‘’SEO is in constant motion, always changing to the point where it’s difficult to keep up with everything.’’ From Facebook to Twitter, a social media tactic that works for one company might not work for the next. There is no such thing as a ''one-size-fits-all'' marketing plan because every online community carries different demographics, audience needs, and subject matter.

So yes…your company may have the best graphics and catching captions. But does your content reflect proper SEO tactics? What about your captions? Are they tailored for each social platform? If you feel lost, that’s completely understandable! As Jill Whalen once said, ‘’Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.’’

Befriending SEO takes practice and extensive research. No one is expected to master SEO upon initial introduction—which is exactly why we’re offering a $49 intro (normally priced at a $99 value) to SEO keyword research and analytical report. The Growth Click team will thoroughly research, analyze, and summarize the top 10 keywords and phrases for your business, giving you the ability to use this knowledge to its full effectiveness.

Ready to embark on your business journey? We are!

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